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Developing Your Author Platform
Originally published on opendoorpublications.com by Sonja Hegman Your author platform is the single most important thing you can create for yourself. And I’m not kidding when I write this: You must start promoting at least a year ahead of your book’s release. This might sound ridiculous, but starting the buzz early will give you a...
Art of Publishing / Author Publishing Services / Book Marketing / Book Publicity / D. L. Wilson / Guest Bloggers / Independent Publishing / Marketing Tips / Social Media
Debut Author’s Survival Guide
by D.L Wilson As a debut author I found the promotion of my novel to be as daunting as the actual writing process. If debut authors want to win readers and influence those other than friends and family to buy their book, they have to step up to the plate and become marketing gurus. That...
Art of Publishing / Author Publishing Services / Author's Boutique / Book Marketing / Content / Independent Publishing / Marketing Tips / Publishing Services Consultant / Self-Publishing / Sherrie Wilkolaski / Writing Tips
Think Outside the Book
by Sherrie Wilkolaski The publishing industry is in fire. From new publishing and distribution technology, to apps and widgets to market your book. In the past, a book was a book. Cover, pages, ink and the imagination of the author all bundled together to create piece of history. Stored on a shelf, or a resting...
Book Marketing / Book Publicity / Dana Lynn Smith / Guest Bloggers / Independent Publishing / Marketing Tips
Top 15 Reasons to Do a Virtual Book Tour
by Dana Lynn Smith As publishers’ promotional budgets shrink and travel costs rise, the traditional city to city author tour is waning in popularity. But what if you could reach a much larger, highly targeted audience from the comfort of home, and get people buzzing about your book? You can, with a virtual book tour....
Art of Publishing / Author Publishing Services / Author's Boutique / Book Marketing / Facebook / Marketing Tips / Publishing Services Consultant / Sherrie Wilkolaski / Social Media
10 Websites That Offer Free Marketing Resources for Authors
by Sherrie Wilkolaski If you’re following my 12 Month Book Marketing Plan, you should be working on your editorial calendar right about now and getting your content out there for this new year. Many authors like the idea of guest blogging or doing online author interviews, as a general practice or as part of their...
Author Publishing Services / Author's Boutique / Book Marketing / Guest Bloggers / Independent Publishing / Karen Hodges Miller / Marketing Tips / Pre-publishing / Self-Publishing
Marketing Under A Pen Name
by Karen Hodges Miller There is a time-honored tradition for authors to use pen names, from George Eliot (Mary Ann Evans) to Mark Twain (Samuel Clemens) to Lewis Carroll (Charles Dodgson). Authors have many reasons for not using their real name on a book, but in today’s world of social media marketing and personal branding...
Art of Publishing / Author Publishing Services / Author's Boutique / Book Marketing / Book Publicity / Book Sales / Marketing Tips / Publishing Services Consultant / Sherrie Wilkolaski
Top 10 New Year’s Marketing Tips for Authors
by Sherrie Wilkolaski As an author, you MUST take control of marketing your book, your brand and your platform. With the New Year upon us, what better time to make a change for the better. Whether you’re a first time author or a seasoned professional writer, it’s always a good idea to get focused on...
Art of Publishing / Author Publishing Services / Book Marketing / Book Publicity / Editing / Guest Bloggers / IFWTWA / Independent Publishing / Maralyn Hill / POD / Publishing Services Consultant / Self-Publishing
Publishing – The Good, the Great and the More Difficult
Some of this column will be an excerpt from “$uccess, Your Path to a Successful Book,” by Maralyn D. Hill and Brenda C. Hill. This was originally published in The Big Blend Magazine. The publishing world can be overwhelming, but don’t let it deter you if your passion is to be a published author. It seems...
Art of Publishing / Author Publishing Services / Author's Boutique / Book Marketing / Independent Publishing / Marketing Tips / POD / Publishing Services Consultant / Self-Publishing / Sherrie Wilkolaski
Author’s Guide to Publishing
Publishing advice for the aspiring and inspired author. by Sherrie Wilkolaski The holidays are here and it’s my favorite season. What I really love is that when it comes to publishing it is one of the busiest times of year. There is so much energy it’s hard to not want to be a part of it. ...
Art of Publishing / Author Interviews / Author Publishing Services / Author's Boutique / Book Marketing / Book Publicity / Marketing Tips / Publishing Services Consultant / Sherrie Wilkolaski
12 Month Book Marketing Plan
by Sherrie Wilkolaski Original version of this article published in Ms. Wilkolaski’s monthly column “Author’s Guide to Publishing” in IFWTWA’s “Press Pass”. The holidays are upon us and thoughts of sugarplums and holiday cocktails are much more fun to dream about than worrying about what you’ll be doing in the New Year to ensure your...
Art of Publishing / Author Publishing Services / Author's Boutique / Book Clubs / Book Marketing / Book Publicity / Guest Bloggers / Jack Heath / Marketing Tips
Book Clubs Are Alive and Well in New England
by Jack Heath Good news authors, I have found that local Book Clubs are thriving in New England. At least that is good news to me since I am a new author and live in the region. I am not sure if this is due to Oprah, Kindle, Nook, IPads or Reality TV burnout, but...
Art of Publishing / Author Publishing Services / Author's Boutique / Guest Bloggers / Independent Publishing / Maralyn Hill / Publishing Services Consultant / Self-Publishing / Writing Tips
Character Development
by Maralyn D. Hill This article is an excerpt from the book that I co-authored with Brenda C. Hill, $uccess, Your Path to a Successful Book. When working with character development, our book is quite comprehensive. It was also published on The Big Blend Magazine Excerpt: $uccess, Your Path to a Successful Book Fiction and non-fiction...
