Social Media
10 Easy Tips for Improving Your Author Website

10 Easy Tips for Improving Your Author Website

by Gillian Nicol Your author website is one of the best ways to showcase your books and promote your growing brand. It is also a key way to connect with your readers and fans. Keeping this type of technology up to date with the latest marketing tactics will make your website a powerful tool. Follow...
Debut Author’s Survival Guide

Debut Author’s Survival Guide

by D.L Wilson As a debut author I found the promotion of my novel to be as daunting as the actual writing process.  If debut authors want to win readers and influence those other than friends and family to buy their book, they have to step up to the plate and become marketing gurus.  That...
A Valentine for Your Readers

A Valentine for Your Readers

by Gillian Nicol Nothing says reader appreciation like a good old-fashioned giveaway. Pairing a book giveaway offer with a holiday like Valentine’s Day is a sure way to attract attention and assure your readers that you care about them. Giveaways are a great way to engage readers while expanding your fan base to those who...
10 Websites That Offer Free Marketing Resources for Authors

10 Websites That Offer Free Marketing Resources for Authors

by Sherrie Wilkolaski If you’re following my 12 Month Book Marketing Plan, you should be working on your editorial calendar right about now and getting your content out there for this new year.  Many authors like the idea of guest blogging or doing online author interviews, as a general practice or as part of their...
Top 5 Best Gifts to Give an Author

Top 5 Best Gifts to Give an Author

by Sherrie Wilkolaski With only a few days left to Christmas, you may be wondering what last minute gift you might get for your favorite author.  Here is a list of gifts that you can give any time of year.  Most authors won’t come out and ask for what they really want this holiday season, so...
How to Market Your Book on Pinterest

How to Market Your Book on Pinterest

by Lindsee Huckabee I may be new to the publishing world, but if there’s one thing I’m an “old” pro at, it’s Pinterest.  At Infinity Publishing, we believe book marketing is the cornerstone to a book’s success and Pinterest is a great way to increase your book’s exposure to readers.  Pinterest is an online pinboard,...
How to Use Facebook to Market Your Book

How to Use Facebook to Market Your Book

by Sherrie Wilkolaski Facebook continue to grow as the marketing platform of choice for just about everything – goods, services, and causes – so it’s an obvious place for authors to consider when you start marketing your book. To get the most out of your Facebook presence here are 4 things that every author should...