Author’s Boutique
A Perfect How-To Guide For Real Smart, Foodie Moms

A Perfect How-To Guide For Real Smart, Foodie Moms

Author Lisa Barrangou’s “RealSmart Baby Food” Released As An eBook In Time For Mother’s Day RALEIGH, NORTH CAROLINA – As a food scientist who previously worked for three different Fortune 500 food companies, Lisa Barrangou knows first-hand what processed food truly is. When she had her first child, she knew that homemade baby food, made...
Having a Difficult Time Writing a Book Blurb? You're Not Alone.

Having a Difficult Time Writing a Book Blurb? You’re Not Alone.

Originally published on angelascottauthor.com by Angela Scott Here you are. You’ve just completed your mega manuscript and now it’s all come down to this: the writing of the book blurb. This is perhaps the BIGGEST selling factor your book will ever have. It’s the part that lets readers know what your mega manuscript is all...
Paper Is Not Dead!

Paper Is Not Dead!

by Gillian Nicol My dad passed along this video to me through e-mail and I thought it was quite clever. Being an up and comer in the publishing industry it also got me thinking about the digital industry’s affect on books and authors. The question remains…is paper dead? In my opinion and from what we...
Think Outside the Book

Think Outside the Book

by Sherrie Wilkolaski The publishing industry is in fire.  From new publishing and distribution technology, to apps and widgets to market your book.  In the past, a book was a book.  Cover, pages, ink and the imagination of the author all bundled together to create piece of history.  Stored on a shelf, or a resting...
For the Love of Writing

For the Love of Writing

by Sherrie Wilkolaski Where would romance be without the written word?  Or is it the other way around?  If you think about it, love is what drives so many authors to write.  Whether it is the love for another person, or being passionate about a particular subject, love is most seemingly, on one level or...
10 Websites That Offer Free Marketing Resources for Authors

10 Websites That Offer Free Marketing Resources for Authors

by Sherrie Wilkolaski If you’re following my 12 Month Book Marketing Plan, you should be working on your editorial calendar right about now and getting your content out there for this new year.  Many authors like the idea of guest blogging or doing online author interviews, as a general practice or as part of their...
Marketing Under A Pen Name

Marketing Under A Pen Name

by Karen Hodges Miller There is a time-honored tradition for authors to use pen names, from George Eliot (Mary Ann Evans) to Mark Twain (Samuel Clemens) to Lewis Carroll (Charles Dodgson). Authors have many reasons for not using their real name on a book, but in today’s world of social media marketing and personal branding...
Top 10 New Year's Marketing Tips for Authors

Top 10 New Year’s Marketing Tips for Authors

by Sherrie Wilkolaski As an author, you MUST take control of marketing your book, your brand and your platform. With the New Year upon us, what better time to make a change for the better.  Whether you’re a first time author or a seasoned professional writer, it’s always a good idea to get focused on...
Top 5 Best Gifts to Give an Author

Top 5 Best Gifts to Give an Author

by Sherrie Wilkolaski With only a few days left to Christmas, you may be wondering what last minute gift you might get for your favorite author.  Here is a list of gifts that you can give any time of year.  Most authors won’t come out and ask for what they really want this holiday season, so...
Author’s Guide to Publishing

Author’s Guide to Publishing

Publishing advice for the aspiring and inspired author. by Sherrie Wilkolaski The holidays are here and it’s my favorite season. What I really love is that when it comes to publishing it is one of the busiest times of year.  There is so much energy it’s hard to not want to be a part of it. ...
12 Month Book Marketing Plan

12 Month Book Marketing Plan

by Sherrie Wilkolaski Original version of this article published in Ms. Wilkolaski’s monthly column “Author’s Guide to Publishing” in IFWTWA’s “Press Pass”.   The holidays are upon us and thoughts of sugarplums and holiday cocktails are much more fun to dream about than worrying about what you’ll be doing in the New Year to ensure your...
Book Clubs Are Alive and Well in New England

Book Clubs Are Alive and Well in New England

by Jack Heath Good news authors, I have found that local Book Clubs are thriving in New England.  At least that is good news to me since I am a new author and live in the region.  I am not sure if this is due to Oprah, Kindle, Nook, IPads or Reality TV burnout, but...