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Book Fairs Are the Independent Film Festivals of Publishing

Book Fairs Are the Independent Film Festivals of Publishing

By Sherrie Wilkolaski The Cannes Film Festival is world-renown to both the film industry and indie film buffs.  Held in Cannes, France every year since 1946, it is the most glamorous invitation-only, film festival one could hope to attend.  It is for film professionals and press only.  Film festivals are...
How to Read Your Nook in the Bathtub

How to Read Your Nook in the Bathtub

by Sherrie Wilkolaski The other day I was talking with a colleague let’s call her “Sally” and she told me that she decided to finally take the plunge into the world of electronic books and bought a Nook.  The funny part about this story is that she is in the...
Writers’ Block: The Symptoms and the Cure

Writers’ Block: The Symptoms and the Cure

By Karen Hodges Miller The other day I had a writing deadline. I wrote a lead. Deleted it. Wrote another. Deleted it. Played some solitaire. Checked my email. Wrote a third lead.  Deleted it. Got a snack. Wrote a fourth lead. I was suffering from that dread disease, Writer’s Block....
Shopping Around for the Right Publishing Fit

Shopping Around for the Right Publishing Fit

by J Lloyd Morgan When doing presentations at schools and other events, I’m often asked how hard it is to get published. It’s a fairly loaded question, to be sure. Though I’m fairly new to the publishing game, from what I have learned there are more options than ever for...
How to Use Facebook to Market Your Book

How to Use Facebook to Market Your Book

by Sherrie Wilkolaski Facebook continue to grow as the marketing platform of choice for just about everything – goods, services, and causes – so it’s an obvious place for authors to consider when you start marketing your book. To get the most out of your Facebook presence here are 4...
Interview with Sgt Major Crane author Wendy Cartmell

Interview with Sgt Major Crane author Wendy Cartmell

By John Warner This article was originally posted on indiebookspot.com Wendy Cartmell, author of the Sgt Major Crane thrillers, talks about her approach to writing and her plans for the future. Why do you write? Is it something you’ve always done, or always wanted to do? Or is it something...
Marketing and PR, Twin Requirements

Marketing and PR, Twin Requirements

by Maralyn Hill Publicity is to books what oxygen is to lungs. Without it, sales suffocate and die. –Kent Carroll Because marketing and public relations (PR) go hand and hand, I think of them as twins, they are almost the same.  You can do a lot of online marketing, but...
What’s Holding You Back?

What’s Holding You Back?

By Karen Hodges Miller The more I learn about writer’s block the more I understand that when a writer has more than the average problem with finding the right sentence or paragraph, there is usually some underlying fear that is preventing the person from writing. Oh yes, there are all...
Tips for Writing a Cookbook

Tips for Writing a Cookbook

by Maralyn D. Hill There are many reasons for writing a cookbook. Some are as easy as the desire to create a history of family recipes, while others wish to write a best seller. There are many questions you need to ask yourself, but knowing why you want to write...
Interview with Walking With Elephants Author Karen S Bell

Interview with Walking With Elephants Author Karen S Bell

Walking with Elephants author Karen S. Bell talks about her approach to writing and her plans for the future.
Did Ernest Hemingway record the world’s first ever book trailer?

Did Ernest Hemingway record the world’s first ever book trailer?

by John Warner Book trailers are all the rage these days, but a recording from the late 1950s suggests Ernest Hemingway might have been the first person to give the medium a try. The 9-minute audio recording was designed to promote his new book Across the River and Into the...
Develop a Plan to Sell Your Book

Develop a Plan to Sell Your Book

By Karen Hodges Miller It’s a great time to be an author. There are more ways to publish a book than ever before as well as more ways to find and connect with your readers. But the low cost and ease with which books can now be published has also...
Too Much Self Promotion?

Too Much Self Promotion?

by Alice Osborn I recently gave an online blogging class and on the evaluation form I was told “instructor (meaning me) used too much self promotion.” Too much? I thought back to what I did and yes, I did have a signature tag for my e-report on blogging and yes,...
Using Amazon Keyword Tags to Sell More Books

Using Amazon Keyword Tags to Sell More Books

by Sherrie Wilkolaski Over the weekend I was looking for a book on Amazon and I could not find what I was looking for.  I was searching for a newly released title, so I expected that the Amazon Search may not pull it right up at the top of my...
Authors Can Master Book Publicity…Look to the Caddy

Authors Can Master Book Publicity…Look to the Caddy

by Sherrie Wilkolaski Professional golfers rely on their golf caddies, like authors should rely on their book publicists.  You don’t have to be a fan of the sport to appreciate what goes into a great game of golf.  It is a mental game, blended with the same repetitive training that...
Amazon’s Listmania! Is an Incredible Marketing Tool for Authors

Amazon’s Listmania! Is an Incredible Marketing Tool for Authors

by Sherrie Wilkolaski Knowing the ins and outs of Amazon is a must for any author, whether they are self-publishing or have a traditional publishing house behind them.  Either which way, it boils down to the author still being responsible for their own book marketing and Amazon has one free...
Infinity Publishing and IFWTWA Award Open for Entries

Infinity Publishing and IFWTWA Award Open for Entries

The Infinity Publishing – IFWTWA Award is a writing competition launched in first quarter 2012 for IFWTWA members only. This award program is made possible by the generous sponsorship of Infinity Publishing ( www.infinitypublishing.com). The purpose of the  Infinity Publishing – IFWTWA Award is twofold: to recognize talent and achievements...
10 Tips to Finish Your Book!

10 Tips to Finish Your Book!

By Karen Hodges Miller A recent survey showed over 80% of Americans would like to write a book – but most never will. In fact, in my experience, of that 80% who WANT to write a book, only about ten percent will ever start – and only about one percent...
Chili Peppers and the Self-Publishing Choice

Chili Peppers and the Self-Publishing Choice

by Michael Hultquist I used to have a bias against self-publishing. Early on I bought into the idea that a work was no good unless it was published in what used to be the “traditional” manner, through a publishing house with editors, designers, marketing teams and a distribution network. The...
Local Adirondack Authors Marketing Their Books to Travelers

Local Adirondack Authors Marketing Their Books to Travelers

By Sherrie Wilkolaski Recently, I was traveling in the Adirondack Mountains and found myself at the historic Fort Edward Train Station.  It was built in 1900 and is home to a charming little gift shop for Amtrak passengers to peruse while waiting for their next train.  My train was running...
Tips for Authors to Reach Book Club Audiences

Tips for Authors to Reach Book Club Audiences

By Sherrie Wilkolaski Connecting with new groups of readers is like an explorer discovering a new land.  If Lewis and Clark were self-publishing today, I am sure they would leave no stone unturned in the search for a wider audience.  So how can you venture into uncharted waters?  Why not...
Tips on How NOT to Nag Book Reviewers

Tips on How NOT to Nag Book Reviewers

By Sherrie Wilkolaski It has come to my attention, on more than one occasion that authors like to nag potential book reviewers during the book review process.  My advice.  Please stop doing this;  it is only going to hurt your potential for getting a review in the first place.  You...
3 Tips to Writing a Better Children’s Book

3 Tips to Writing a Better Children’s Book

by Sherrie Wilkolaski Are you a children’s book author?  Today is your lucky day.  I’m going to give you a few tips on how to write a better children’s book.  Having worked with many children’s book authors throughout my career, I’ve seen it all; authors with traditional publishers, agents, successful...
Top 10 Reasons to Use a Ghostwriter

Top 10 Reasons to Use a Ghostwriter

by Ellie Maas Davis Ghostwriting is a very common practice with busy professionals, celebrities and speakers.  If you knew how many bestselling books were actually ghostwritten, it might surprise you.  If you’re considering publishing and just don’t have the time to write and still want to have the book written...
Blogging is a Romantic Goldmine

Blogging is a Romantic Goldmine

by Sherrie Wilkolaski I think I have a little crush on blogging.  Actually I believe it is a serious crush. My new passion. I’ve fallen in love with writing again, after having been absent from it for such a long time.  A (broadcast) journalist by design, courtesy of Buffalo State College...
The Seasonality of Book Marketing

The Seasonality of Book Marketing

Have you ever considered what the marketing season is for your book, or if you even have one? Many authors don’t look beyond the first chapter and consider when to maximize their marketing. Your book may sell better during certain times of the year vs. others.
What It Means to Have Style

What It Means to Have Style

When it comes to an author’s writing, style can only mean one of two things—one can be learned; the other, which is far more elusive, must be honed.
The Mitt Romney of eBooks

The Mitt Romney of eBooks

I’m the Mitt Romney of e-books. I embrace and celebrate or detract and undermine e-book platforms depending on who’s around. It’s situational. When I can’t find the cord to my Kindle, I long for the days of paperback...
Books Are for Writing

Books Are for Writing

The key to good writing is good reading. I love to write, but I find it impossible to exist without something to read. I also make it a point not to trust any writer who admits they don’t read. If you write, you should be an avid reader
Write Every Day (Even If It’s Fifteen Minutes)

Write Every Day (Even If It’s Fifteen Minutes)

Becoming a writer is about routine and commitment, commitment and routine. No matter what the genre, a writer must have discipline, so don’t let a single day go by without writing. It’s the same as being an athlete, it takes daily practice—it’s work—if you want to be good.
Book Cover Deisgn - The Fundamentals Part 1

Book Cover Deisgn – The Fundamentals Part 1

Let’s face it, the cover is the most important piece of marketing your book has. A snap judgment is all that stands between your book and the customer, and the cover art is what will entice a customer to close that gap. Over the course of the next few months,...
Making it BIG as an eBook Author

Making it BIG as an eBook Author

If you’re an author who also an eBook consumer, I ask you…are you publishing electronically? If you haven’t yet taken the plunge to convert your print edition to an eBook, let today be the day you expand your reach and increase your audience base...
Blogging Tips for Fiction Authors

Blogging Tips for Fiction Authors

For all of your fiction authors out there, here are some blogging tips you can use as a guide to make the most of your blog...
Welcome to the Art of Publishing!

Welcome to the Art of Publishing!

Welcome to the Art of Publishing! My take on the publishing revolution. Yes, I believe the publishing world is in the midst of one of the biggest transitions in history. Traditional publishing dinosaurs must adapt to the New World. Where self-publishing is no longer a vanity, faux pas, it is...
Latest entries
Book Fairs Are the Independent Film Festivals of Publishing

Book Fairs Are the Independent Film Festivals of Publishing

By Sherrie Wilkolaski The Cannes Film Festival is world-renown to both the film industry and indie film buffs.  Held in Cannes, France every year since 1946, it is the most glamorous invitation-only, film festival one could hope to attend.  It is for film professionals and press only.  Film festivals are to the silver screen as...
How to Read Your Nook in the Bathtub

How to Read Your Nook in the Bathtub

by Sherrie Wilkolaski The other day I was talking with a colleague let’s call her “Sally” and she told me that she decided to finally take the plunge into the world of electronic books and bought a Nook.  The funny part about this story is that she is in the business of eBooks.  It’s not...
Writers’ Block: The Symptoms and the Cure

Writers’ Block: The Symptoms and the Cure

By Karen Hodges Miller The other day I had a writing deadline. I wrote a lead. Deleted it. Wrote another. Deleted it. Played some solitaire. Checked my email. Wrote a third lead.  Deleted it. Got a snack. Wrote a fourth lead. I was suffering from that dread disease, Writer’s Block. If you haven’t experienced Writer’s...
Shopping Around for the Right Publishing Fit

Shopping Around for the Right Publishing Fit

by J Lloyd Morgan When doing presentations at schools and other events, I’m often asked how hard it is to get published. It’s a fairly loaded question, to be sure. Though I’m fairly new to the publishing game, from what I have learned there are more options than ever for authors. However, each one comes...
How to Use Facebook to Market Your Book

How to Use Facebook to Market Your Book

by Sherrie Wilkolaski Facebook continue to grow as the marketing platform of choice for just about everything – goods, services, and causes – so it’s an obvious place for authors to consider when you start marketing your book. To get the most out of your Facebook presence here are 4 things that every author should...
Interview with Sgt Major Crane author Wendy Cartmell

Interview with Sgt Major Crane author Wendy Cartmell

By John Warner This article was originally posted on indiebookspot.com Wendy Cartmell, author of the Sgt Major Crane thrillers, talks about her approach to writing and her plans for the future. Why do you write? Is it something you’ve always done, or always wanted to do? Or is it something that you started fairly recently?...
Which Comes First? The Writer or the Author

Which Comes First? The Writer or the Author

By Karen Hodges Miller You’re inspired to write a book. The idea doesn’t matter, the genre doesn’t matter; it doesn’t matter whether you are writing fiction or non-fiction. The important thing is that you know that you have something to tell the world and the best way to tell it is in a book. Everyone...

Interview: Goodreads’ Patrick Brown on using the site to reach new readers

BY JOHN WARNER This article was originally posted on indiebookspot.com Since its launch in December 2006, Goodreads has become the leading social cataloguing sites and has amassed millions of users. For self-published authors, a Goodreads profile is a necessity. The site’s Community Manager and Author Program Manager talks about how authors can make Goodreads work for them, and...
Marketing and PR, Twin Requirements

Marketing and PR, Twin Requirements

by Maralyn Hill Publicity is to books what oxygen is to lungs. Without it, sales suffocate and die. –Kent Carroll Because marketing and public relations (PR) go hand and hand, I think of them as twins, they are almost the same.  You can do a lot of online marketing, but you still need to know...
What’s Holding You Back?

What’s Holding You Back?

By Karen Hodges Miller The more I learn about writer’s block the more I understand that when a writer has more than the average problem with finding the right sentence or paragraph, there is usually some underlying fear that is preventing the person from writing. Oh yes, there are all kinds of excuses: I just...
Tips for Writing a Cookbook

Tips for Writing a Cookbook

by Maralyn D. Hill There are many reasons for writing a cookbook. Some are as easy as the desire to create a history of family recipes, while others wish to write a best seller. There are many questions you need to ask yourself, but knowing why you want to write a cookbook is at the...
Interview with Walking With Elephants Author Karen S Bell

Interview with Walking With Elephants Author Karen S Bell

Walking with Elephants author Karen S. Bell talks about her approach to writing and her plans for the future.